There’s a new cancer campaign for women with no pink ribbons in sight but have they gone too far?

Two-time breast cancer survivor Veronica Zundel shares what she thinks about the provocative slogans used on the Smash the Stigma billboards.

The image: two manicured male hands clutching naked female flesh, clearly young but not clearly differentiated – which bit is a breast, which a neck? A young female hand grasping one of the male hands. On one area which is definitely a breast, a neat lumpectomy scar very obviously created with make-up. The text: CANCER WON’T BE THE LAST THINGS [sic] THAT F*CKS ME.