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When love looks like action - what a viral experiment revealed about Church giving
By 
Maxine Harrison2025-11-18T05:58:00
Writer Maxine Harrison reflects on a recent viral social experiment by TikTok creator Nikalie Monroe, whose calls to places of worship asking for baby formula exposed a surprising pattern of responses. Her piece explores what these moments reveal about generosity, witness, and the heart of the Church today.
Recent weeks have seen American TikTok content creator, Nikalie Monroe, go viral due to a social experiment she conducted where she phoned places of worship - predominantly Christian denomination churches, but also some mosques and Buddhist temples - claiming she had run out of baby formula for her two month old baby. She asked whether they would be able to provide some for her. 33 places of worship didn’t provide help for her. Only nine said yes, including a mosque and temple.
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